Obama Runtz, what’s it and the place did it come from?

Whereas Atlanta isn’t precisely recognized for originating exotic hashish strains, it managed to delivery one in all this 12 months’s hottest new pressure names due to a viral video. In 2020, Obama Runtz turned a nationwide phenomenon, however discovering the place all of it obtained began requires a deep dive into the world huge internet.


The Leafly Strain of the Year 2020 is—Runtz!

Obama Runtz isn’t botanically linked to the true Runtz pressure (a fruity hybrid of Zkittlez and Gelato) neither is this mysterious new breed associated to Obama Kush (an indica-dominant hybrid). Nonetheless, Twitter and Google searches for the time period spiked in Could 2020 due to this viral video:

The origins of Obama Runtz

The viral video stars an unknown younger man in Atlanta’s Magnolia Park Residences warning his social media followers of a neighborhood hustler. The person was repping rapper Lil’ Child and pushing a model of unique weed he’d by no means heard of.

“A n*gga strolling round Magnolia speaking about he obtained Obama Runtz,” stated the younger man into his selfie lense. “I ain’t by no means heard of no Obama Runtz a day in my life. I didn’t even know Obama condoned sh*t like that. He had on a fat-ass 4PF [Lil’ Baby’s brand] chain. I don’t even know if he’s Child’s massive homie or what, to be trustworthy with you.”

Understandably, social media couldn’t get sufficient of the video. Whether or not it was a real story or simply for laughs, the title immediately turned successful.

Newsweek hilariously tried to put the time period into context for political followers who didn’t perceive why it was trending below politics on Twitter, however the one reply was that the tradition had taken it and ran.

Obama Runtz hits the streets

Later within the 12 months, a number of rappers included Obama Runtz of their songs, together with Atlanta MC’s Cash Man and TEC rapping about “blowin on Obama Runtz up within the convention.” Trapboy Freddy stated “I used to be ‘posed to have a plug on the Obama Runtz, however that n*gga was stuntin’.” And Runtz crew member Yung LB even launched his personal spin on the feeling with a track titled “Obomba Runtz.”

From t-shirts to smoking equipment, the legend of Obama Runtz has continued to unfold like wildfire within the streets and on Youtube.

A practical develop schedule wouldn’t enable even the quickest farmer to domesticate and distribute a pressure impressed by our younger buddy’s Could 2020 video already, however that doesn’t appear to matter.

Even with all of the proof, a number of naughty smoke outlets began promoting empty Obama Runtz baggage, permitting marketing-savvy locals to label random merchandise as Obama Runtz and set the worth as excessive as they wished.

Illicit packaging for the fictional Obama Runtz pressure.

A pressure for dreamers and schemers

In the event you paid $100 {dollars} for an eighth of the legendary Obama Runtz, you’re simply gonna should take consolation in the truth that you have been part of weed historical past and save the client’s beware story in your grandkids.

My very own suspicions are that the pressure that individuals name Obama Runtz is a mixture of Afghani and O.G. Kush. However till Lil’ Child or his massive homie verify, it’s arduous to take presents of the pressure critically.


Top strains of 2020: Runners-up to Strain of the Year

Trying ahead, any growers that may efficiently (and legally) model and scale an Obama Runtz product with nationwide consistency will make a reasonably penny.

We simply should insist that they discover our younger buddy and reduce him an endorsement deal fats sufficient to purchase his personal 4PF chain.

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Calvin Stovall

Calvin Stovall writes and produces media in Atlanta, GA and runs day-to-day operations for The Creative Unified Change, a nonprofit that protects mental property on behalf of unbiased artists and underserved communities.

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